The New Balance 550 Mixes Up Burgundy And “True Red” For Summer

Especially considering the big jumps that the New Balance 9060 and New Balance 2000 represent, the New Balance 550 almost registers as a product of a different era entirely. Despite its aesthetic contrast to some of the Boston brand’s hottest current commodities, the vintage basketball model continues to drop off its typically simplistic colorways every so often, still a street-valid way to tinker your rotation for summer.

There are certainly divergences from the “default” layout that imprints like Aime Leon Dore made famous around the pandemic, but the “True Red” New Balance 550 at hand still wears an “close-enough” scheme loud and proud. Neutral shades do the heavy lifting, from white perforated leather to the grey suede mudguard to the eggshell outsole. Rather than relying on one accent shade to liven up the profile, you instead get a two-for-one, protruding fire red through the “N” logo on the quarter while leaving the collar to a wine red.

The New Balance 550 “True Red” is available via the NB site for a $110 sticker price — catch direct pick-up links included below to scoop yours.

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WHERE TO BUY

Mens New Balance 550

SKU: BB550EMR

RETAIL PRICE: $110

RELEASE DATE: Jun 19, 2025

US 06/19/2025 Thursday

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